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1:45pm
2:00pm
[Study] Focus Audience Radio in Occitanie ()

Conference Room

Infographic key figures of the audience of the radio in Region Occitanie

Speakers

Guy Detrousselle

Guy Detrousselle

Médiamétrie
Director of Commercial Development
France

Conference Room

2:00pm
2:30pm
[Roud Table] Glocal / When mondialisation reinforce local information ()

Conference Room

Info in 1 click and profusion of fake-news. At a time when digital is erasing the boundaries of broadcasting and facing the rise of social networks in access to information, what role does local radio play in information? How is the profession of journalist evolving to stick as closely as possible to the concrete concerns of his local audience?

Speakers

Conference Room

2:30pm
2:45pm
[Study] Specificities of music tastes in Occitanie ()

Conference Room

Reference barometer of music research in France since 2012, the HyperTop France measures monthly with 300 respondents aged 15 to 49, regular listeners of music stations, the approval of listeners to the 20 most heard titles in radio (according to Yacast). Each month, HyperWorld enriches its study with data on the favorite musical genres of the French listeners as well as info on the purchase of musical products. Come to discover in exclusivity the lessons learned from this study with a specific focus on Occitanie

Speakers

Alexandre Houget

Alexandre Houget

HyperWorld
Director of Studies
France

Conference Room

2:45pm
3:45pm
[Round Table] Succeed in launching DAB+ in Occitanie ()

Conference Room

As the DAB + launches and unfolds gradually throughout the territory, how to ensure its promotion and success ?

Conference Room