European Radio and Digital Audio Show 2019
24,25,26 JANUARY 2019
Paris - Grande Halle de la Villette

Friday 25 January 2019

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4:30PM - 5:00PM

[Médiamétrie/ACPM Keynote] Towards certified podcast measurement

AudioClassroom

In a context of strong growth in podcast downloads, the market is working to increase, retain and monetize the audiences of these formats in the digital audio world. Médiamétrie, which has been measuring podcast downloads since 2009 with eStat Podcast, and the ACPM (Alliance pour les chiffres de la presse et des médias), which certifies with the OJD the broadcast of digital radios, will present their common approach towards a certified measurement of podcasts.

AudioClassroom

Speakers

Jean-paul Dietsch

*Jean-paul Dietsch

ACPM
Director 
France

Olivia Brunet

*Olivia Brunet

Médiamétrie
Directeur of Unit
France