The latest Médiamétrie audiences prove, if there is still any need, the interest that listeners have in proximity. And, the radio stations have understood that this is a strong advantage over national networks. This notion of proximity goes far beyond the mere treatment of local news. . . Relocated programmes, concerts, street marketing operations, partnerships with associations, support for local artists, agreements with sports clubs. . . In the Rhône-Alpes-Auvergne Region, the field of possibilities is immense.
A privileged time to exchange around a tea or a coffee and visit exhibitors : BMG Broadcast Associés, CSA/CTA de Marseille, CreaCast, La Lettre Pro / Le Salon de la Radio / Le Pod, Médiamétrie, Mediatic Conseils, Sacem, Saooti, Roberts Radio, RVR, Winmedia.